Selection Criteria for Enterprises and Entrepreneurs

Selection Criteria


  • Applicant’s successful journey and efforts for the development in related activities.
  • Initiatives for growth and transformation.
  • Utilization of unique leadership qualities for sustainable and profitable growth.
  • Better Business Management Practices & adoption of Good Governance & business ethics for developing credibility & credit worthiness.
  • Efforts and contributions towards economic, industrial growth, society and Nation building.
  • Advocated for policy change & its implementation in the respective fields.
  • Background, profession, experience, expertise and contribution, First-Generation Entrepreneur or job experience, head or member of family managed businesses or heads of corporates or institutions for the improvement of capacity and capability, expansion and diversification in the respective fields.
  • Utilization of unique Entrepreneurial Leadership qualities for sustainable growth & survive and revive in the competitive era and difficult situations in the local and global markets.
  • Invention, invention, Assurance & improvement of quality, productivity, services, transformation in operational system, unique strategies for marketing, branding, promotions and other value additions for better business growth, enhancement of sales, profitability and creditability.
  • Unique design, development, transformation, Innovations and Inventions in specific products, technology developed, services, manufacturing excellence & industrial automation.
  • Exclusive research & development of products & services, Adoption of advanced & patented technology, technology development for quality productivity and better services for own business and for society.
  • Unique marketing, promotion and branding strategies for the enhancement of sales & profits.
  • Efforts for employment generation and growth rate year-on-year basis & employees’ welfare.
  • Acquaintance of International Standardization Certificates.
  • Energy conservation measures and industrial safety measures, if any.
  • Social responsibilities & contributions for the society, growth & empowerment of SMEs or Young / Women Entrepreneurs or Start-Ups (by mentoring, guidance, internship, apprenticeship and business growth).
  • Plans for future expansion or diversification, if any.
  • Performance based evaluation of their respective fields.
  • Additional Consideration of various Awards, recognitions and contributions conferred in the last 3 years on the above criteria except political activities.

Selection Criteria for Banks, NBFCs, Insurance, PSUs, Education and other Institutions:


  • Exclusive & Unique efforts for the growth/empowerment of industries, SMEs and Start-Ups.
  • Exclusive and unique affordable products and services for SME Sector.
  • Promotional activities for the benefit of SMEs, Start-Ups and Women Entrepreneurs.
  • Buying products and services from SMEs and support for procurement and supply chain management.
  • Strengthening SMEs to compete with foreign companies in India and Abroad.
  • Educational & awareness programs and various activities for imparting knowledge and skill development of SMEs and their workforces.
  • Redressal of issues on time and handholding during the crisis and critical situations.
  • Supporting quality & service improvements, product development, design, research, industrial automation, and improvement of quality productivity.
  • Supporting SMEs for revival & rehabilitation of sick units, improvement of financial and Business Management Eco-system.
  • Unique activities for the promotion of financial products in SME sectors (for NBFCs, Banks and other Institutions).
  • Support services to convert business ideas into profitable ventures.